Sam Davis · AI coach & systems builder
cradsdavis@gmail.com
How we work together

Four ways in. One ladder.

Whether you want a single hour to solve one pain, or a fully-built AI executive assistant delivered next week, there's a rung for you. Every rung credits toward the next — you never pay for the same piece twice.

Sam Davis · AI coach & systems builder · 2026

The ladder at a glance

Pick where you start.
Climb as you want.

Single session
60 min, one thing
$150
Technical founder · starting small
Bring one pain. Leave with one working piece.
Book + Pay →
Coaching block
4 × 60 min sessions
$500
Technical founder · multi-week build
Build your EA one capability at a time. You drive, I guide.
Book + Pay →
The EA Basic Build
One-week sprint
$2,000
Anybody · built for you
I build the whole EA and hand it over running.
Book + Pay →
Layers
Per-capability add-ons
$500 – $800
Post-Basic Build · grow over time
Add CRM sync, outreach, weekly reviews — as you need them.
Layer add-ons available — book a Discovery call → to scope.

Coaching credits apply to the EA Basic Build within 90 days. A $500 block becomes $1,500 to complete the Basic Build — no penalty for starting small.

Single session

Sixty minutes. One thing solved.

Price
$150
Credits toward the EA Basic Build within 90 days
Book + Pay →
For technical founders who want to drive

Bring the one pain that's draining you most. We scope it in the first five minutes and spend the rest of the hour shipping a working piece — you on the keyboard, me guiding. You leave with something running, not a list of notes.

What you leave with

  • One working piece shipped live during the call
  • A recap email within 24 hours
  • One concrete next step you can do solo
  • Full $150 credit toward the EA Basic Build if you upgrade
Coaching block

Four sessions. Your EA, built at your pace.

Price
$500
4 × 60-min sessions · credits toward the EA Basic Build
Book + Pay →
For technical founders · multi-week engagement

We scope the whole arc in session one, then build it together across the next three. You learn how it works as we go. At session four, you can keep going solo, buy another block, or graduate to the full EA Basic Build with your $500 applied.

What you leave with

  • A working starter EA you built with guidance
  • Two custom workflows shipped in-session
  • Light async support between sessions (48h response)
  • Full $500 credit toward the EA Basic Build if you graduate
The EA Basic Build

One week. A finished EA.

Price
$2,000
Fixed · paid in full on booking
Book + Pay →
For anybody — especially non-technical founders

The hero offer. I build your AI executive assistant and hand it over at the end of the week — installed, wired to your tools, populated with your voice and priorities, running three starter workflows. Three structured calls; I do the rest async.

The week in shape

  • Kickoff — install, connect your tools, set the scope
  • I build your EA async across Days 1–5
  • Mid-week check-in — we populate your self-knowledge together
  • Handover — you see the EA run live on your real data

See the full week shape on the next slide.

A week in the EA Basic Build

Three calls. Everything else happens quietly.

Day 0
Kickoff
90 min · Zoom
Install Claude Code + Obsidian on your machine. Connect Gmail, Calendar, and your task tool. Confirm scope.
Day 3
Check-in
90 min · Zoom
Walk through the self-knowledge prompt library together. Start populating your wiki. I show you what I've built so far.
Day 7
Handover
60 min · Zoom
You run your first /morning, /thread, /capture live on your real data. Debug together. Cheat sheet delivered. You're running.
Between the calls — on my side
I build your wiki, tune your skills, calibrate voice, wire the integrations — without needing you on a call for it.
Between the calls — on yours
About 90 minutes over 2–3 sittings to finish the prompt library. That's it. No homework beyond that.
What the Basic Build delivers

At the end of the week, you own all of this.

Installed
Claude Code + Obsidian

The engine and your reading interface, running on your own machine. Plain text. No cloud lock-in.

Connected
Gmail · Calendar · Drive · Sheets · your tasks

Your existing tools wired in as context. Your AI reads your world.

Populated
Your self-knowledge wiki

Eight layers, 25 prompts, populated with your voice, values, people, priorities, and patterns.

Running
Three starter skills

/morning · /thread · /capture — the daily routines that make the system worth opening every day.

Backed up
Private GitHub repo

Daily commits. Full version history. Yours to own, export, or take with you anywhere.

Documented
Your cheat sheet

One page on how to use your EA day-to-day. Plus 30 days of bug fixes + 2 hours of tweaks included.

Layers

Grow your EA one capability at a time.

Price
$500 – $800
Per layer · by day-estimate
Layer add-ons available — book a Discovery call → to scope.
For anyone post-Basic Build

After the EA Basic Build, add new capabilities whenever you want one. A CRM sync. A weekly review routine. An outreach drafter in your voice. Each layer is a named, self-contained capability — scoped in a free 30-min call, priced by how long it takes, delivered in 1–2 weeks.

Example layers I've shipped

  • Outreach drafter — pulls from person pages + your voice
  • Cross-tool thread view — one person, six sources, one brief
  • Watchers — cron-based monitors for inbox / calendar / tasks
  • CRM sync — HubSpot / Salesforce / Pipedrive / Attio
  • Weekly review routine — structured Sunday reflection
  • Migration from Notion / Google Docs / Roam
  • Custom MCP for your internal database or tool
The ladder as a path

Every rung earns the next one.

Start small
Single session
$150 credit
→
Go further
Coaching block
$500 credit
→
Get the whole thing
The EA Basic Build
$2,000 total
Credits carry forward. Every dollar spent on coaching applies toward the EA Basic Build within 90 days. Whether you come in cold at the Basic Build or build up from a single session, you pay the same $2,000 total.
Layers grow from there. After the EA Basic Build, add capabilities as you need them. No subscription, no retainer — just pay for what you want built.
Clear money. Clear ownership.

No subscriptions. No lock-in.

How you pay

  • Single & BlockUpfront via Stripe when you book
  • Basic BuildPaid in full on booking · 24h cancellation = refund or reschedule
  • Layers50% on scoping · 50% on delivery
  • CreditsCoaching spend applies to the EA Basic Build within 90 days
  • Intro callAlways free · 30 minutes · no pitch

What stays yours

  • Your dataPlain text, on your machine, in your GitHub repo
  • Your AIYou own the Anthropic Pro account. I don't touch your bill
  • Your systemOpen protocols. Export or walk away anytime
  • Grace period30 days of bug fixes + 2 hours of tweaks, included
  • PrivacyI never share or reuse your content for another client

If the system ever stops serving you, you walk away with everything. That's the whole point.

Where to start

Book a free 30-minute call.
No pitch.

We figure out whether the shape of your business actually suits a system like this, and whether I'm the right person to help you build it. No deck, no sales close. Just a conversation.

→ crads-ai.com/book/discovery

cradsdavis@gmail.com
linkedin.com/in/samuel-davis4
+61 0493 302 154

Sam Davis · Coogee, Sydney · AEST until September 2026, UK after. Print one-pager: onepager →