Hi, I'm Sam.

I set up AI assistants for people who run small businesses and would rather not become technical to get one. The assistant learns how you work: it drafts in your voice, keeps track of your clients and tells you what's slipping before it drops. The people I've set it up for say it has given them hours of their week back.

I trained as a scientist first. A first-class degree in maths and physics at Manchester. A summer at the European Space Agency at 22. A PhD in Bayesian statistics at the University of Sydney. Somewhere along the way I noticed I kept ending up in the same job, which was taking something technical and making it work for the people in the room.

I'm Welsh (Caradog is my middle name), I grew up in Eryri, and Sydney has been home since 2022.

Every job I've had has been the same job

European Space Agency, 2019. At 22 I was handed the propellant budget for an Earth-observation satellite. I built a probability-based alternative to the worst-case method the team used, and they asked me to write it up as a paper.

Alan Turing Institute, 2022. Five days with ten data scientists and a problem from Cefas, the UK government's fisheries science agency. I facilitated; by Friday we had a working pipeline and presented it to their marine team.

University of Sydney, 2023 to 2025. Three years teaching second-year engineering mechanics. The course coordinator asked me to write the full exam.

Small businesses, 2025 to now. Eight founders through The Impact Collab's Expert Pod, then seven paying clients from early 2026. Same job again: a powerful tool, made to fit how one person actually runs their week.

You can check my work

The assistant I set up is called Crads-AI. I built it, I run my own week on it, and in September I made it free and open source, so every line of it is public on GitHub. It runs on your own server, under your own accounts. How it works, if you're curious.

What I charge for is my time. The first step is a roadmap: a 30-minute call about where your week goes, a written report on what AI could and couldn't take on, and a second call to go through it (A$250). After that, if you want help setting it up, a walkthrough is A$350 and a guided setup A$700, each with 30 days of support on Slack.

Book a roadmap call

Below is the full record: every role, degree and build, each one collapsed. Open whatever you're curious about.

Experience

Started with Impact Collab's Expert Pod in late 2025, eight impact-led founders coached through one-week pods, four detailed proposals delivered. Converted to paying engagements in early 2026; seven paying clients so far.

Since September 2026 the software is free and open source. What I offer is help setting it up: a walkthrough (an hour, then 30 minutes) or a guided setup (an hour, then two hours), each with 30 days of Slack support. You leave owning the system and knowing how to solve problems with it.

Architected an end-to-end data pipeline to lower the barrier to entry for environmental impact assessments. The team's messy multi-source data lake became a three-tier warehouse, raw, processed, analytics-ready, with scientist-facing monitoring interfaces.

Delivered using Claude Code as an AI development collaborator. The approach was systems-thinking plus rapid iterative delivery in a team used to constrained, precision-first scientific work. The science team's domain knowledge was facilitated into operational tooling rather than replaced.

One public component: an 8-step river mesh-generation pipeline at github.com/cradsdavis-cell/mesh_generator.

Python PostgreSQL Claude Code Geospatial

Three years tutoring second-year engineering students in mechanics and dynamics, small-group teaching, exam-marking, course assistance.

Known for an engaging, intuitive style and psychological safety in the room. Asked by the course coordinator to author the full second-year exam.

Three-and-a-half years at the DARE ARC Training Centre developing BayeSpace, a Bayesian statistical framework applied across atmospheric dispersion modelling and species distribution modelling.

Two novel empirical findings landed in the thesis: oceanic atmospheric dispersion appears more intense than Pasquill–Gifford terrestrial models predict; and a 20% spatiotemporal grid-coverage threshold below which species distribution data becomes unusable.

Presented at six conferences. Industry placement at Xylo Systems (biodiversity AI startup).

One-week sprint with the Centre for Environment, Fisheries and Aquaculture Science (Cefas). Facilitated a team of ten data scientists from scratch to a working pipeline by Friday, with deliverables across feature engineering, model selection, and a final presentation to the Cefas marine team.

The sprint shape stuck. The same pattern shows up in the AI consulting work and in the Wildly Calm retreats: take a group through something hard, hold the room, and ship by the deadline.

Six-month placement applying a genetic algorithm to optimise the geometry of a small satellite antenna array. Built the optimiser and a UI to drive it.

Antenna optics was new, taught it to myself in the first month from journal papers and textbooks. The same self-teaching shape repeats across the career: orbital mechanics at ESA, Bayesian methods at DARE, Claude Code and MCPs in 2025–26.

Nine months at a Manchester mobile-software consultancy after the MPhys, production software engineering across multiple languages and frameworks. Foundation for the end-to-end data and AI systems work that followed.

Left to take the PhD route at Sydney via the DARE ARC Training Centre.

At 22, a summer intern at ESTEC working on the FLEX Earth Explorer mission. Calculated the delta-V budget and propellant requirements for the satellite's operational lifetime.

Built a probabilistic Monte-Carlo alternative to the standard worst-case method. Invited by the team to co-author the approach as a scientific paper. Orbital mechanics was new, taught it to myself from textbooks in the opening weeks.

A year between school and university teaching A-Level physics and maths to Year 12 and 13 students at Harrow International Bangkok. Pastoral duties in a boarding house. Ran a weekly rock-climbing programme.

Organised the school's annual charity event (A4D). First serious teaching experience, the draw was the holistic shaping of young people, not the subject delivery.

Education

The thesis developed BayeSpace, a Bayesian statistical framework applied across atmospheric dispersion modelling and species distribution modelling. Two novel empirical findings: oceanic atmospheric dispersion appears more intense than Pasquill–Gifford terrestrial models predict; and a 20% spatiotemporal grid-coverage threshold below which species distribution data becomes unusable.

Trained as part of the DARE ARC cohort, the federal training centre for data science in environment-and-water research. Six conferences including the Alan Turing Institute Data Study Group. Industry placement at Xylo Systems (biodiversity AI startup).

Research ran 2022 to 2025; the degree was awarded in 2026.

Joint degree in Mathematics and Physics, awarded First Class. Placed 4th in the physics cohort at the end of third year (cohort of ~250–300 at A*A*A entry).

Two years at the Welsh-medium sixth-form college in Dolgellau, north Wales. A* in Mathematics, A* in Further Mathematics, B in Physics; AS-Levels in Geography, Chemistry and the Welsh Baccalaureate.

A Welsh-medium state comprehensive in Blaenau Ffestiniog, in the heart of Eryri (Snowdonia) in Gwynedd. Five years of secondary schooling through GCSE.

Non-elite-to-elite contrast that recurs across the career: state Welsh-medium → Harrow Bangkok at 18 → Manchester MPhys → PhD at Sydney.

Things I've built

The assistant I set up for clients and run my own week on. It lives on the owner's own server or computer, under their own accounts, and connects to 63 services, Gmail, Google Calendar and Slack among them.

Free to download, and every line is public at github.com/cradsdavis-cell/crads-ai.

Claude Open source Desktop app

A private wiki of everything I know and decide, wired into my email, calendar, tasks, messages and meeting notes. Every morning it tells me what's slipping. It drafts in my voice and keeps track of every client.

It runs my client work, my job applications and my planning. Everything I set up for clients was tried on my own week first.

Claude Code Obsidian

A carbon-accounting prototype for the UK consultancy Greener Edge. Eleven specialised agents handle scope-by-scope intake, factor lookup against Climatiq, methodology selection, audit logging and the customer-facing report.

The most sophisticated of the 2025 builds. Never productised, Greener Edge re-engaged on a different shape in 2026.

PostgreSQL Climatiq API RAG Multi-agent

A conversational research assistant for biodiversity questions, pulling structured occurrence data from GBIF and synthesising it against Perplexity-sourced literature. Built in n8n.

n8n GBIF Perplexity OpenAI

One public piece of the SEAF data work, at github.com/cradsdavis-cell/mesh_generator.

Python Geospatial

Earlier ideas I specced but didn't build: TrailMate (an AI finder for second-hand outdoor gear), The Calm and the Storm (a Wildly Calm companion app) and Waste2Wattage (a pyrolysis energy concept). Sasha was my first attempt at my own assistant, on GPT and Notion, replaced by the current one.

Outside work

Co-founded with Lockie Ranson and Kieran Maguire in 2025. Retreats since then include Camp Bunya, Malabar Leaning Circle, Croajingalong and the Snowies, plus ongoing community events. The retreats, past and next, are at wildlycalm.org.

The format proven at Croajingalong: take a group through something hard, build a safe container inside the discomfort, expand and learn within it, integrate on the way back. Branding led by Rosie.

I've climbed since I was six, and in 2021 I was part of the British Alpine Club team that made the first ascent of Pik Perseverance (4,788m) in Kyrgyzstan. I also write about where AI is heading, at crads-ai.com/writing.

Want to see what AI could take off your week?

A 30-minute roadmap call, then a written report on what AI could and couldn't do for you, then a second call to go through it. Yours to keep, whatever you decide.

Book a roadmap call